How Do Purpose, MTP, and Moonshots Differ in Shaping the Future?
For leaders and entrepreneurs, clarity about these three levels is essential. Without it, strategies risk being vague, diluted, or unrealistic.
#24 – United Airlines: Uniting the World
Their purpose reflects aviation’s unique power to shrink distances and expand perspectives.
#4 – Renault: Bringing People Closer With Mobility
A clear purpose fuels the company to adapt, innovate, and thrive across centuries.
#3 – GE Aerospace: Inventing The Future
Purpose at GE Aerospace guides R&D, talent culture, safety standards, and their bold commitment to net-zero emissions.
Purpose Under The Microscope
As leaders, consumers, and thinkers, we all have a role: question the costs, demand transparency, and push for purpose that doesn’t just sound good but does good.
The Future of Work
“We consider work a burden, a curse, or a necessary evil. But we can start to treat work as an essential part of our humanity.“ – Hubert Joly