#9 – Purpose-Driven Academy: A Force For Positive Change

Illustrated Purpose Statements From Around the World

“Evolving business as a force for good”

by the Purpose-Driven Academy, the Italian learning academy dedicated to fostering meaningful change in business.

Let’s explore why this purpose statement stands out by examining how it aligns with our complete strategic framework:

▶️ PURPOSE (The reason to exist):
“Evolving business as a force for good”
It’s about redefining how we think about and conduct business to benefit society.

What makes this purpose statement outstanding:
👉 It’s bold yet achievable, emphasizing evolution over revolution
👉 It’s happening now
👉 it recognizes business as a potent driver of positive change
👉 It seamlessly supports our vision of “creating happier entrepreneurs and healthier organizations in a fully sustainable economy.”

▶️ VISION (The impact):
“Creating happier entrepreneurs and healthier organizations in a fully sustainable economy”
The future we envision connects individual well-being, organizational health, and environmental sustainability in a compelling way.

▶️ MISSION (The value):
“We prepare leaders for the future of business by building purpose-driven organizational cultures”
This actionable mission focuses on equipping leaders to shape tomorrow’s business landscape.

Our Purpose-Driven Business Canvas framework delivers what organizations crave: a clear sense of purpose, an inspiring vision, and a practical mission to navigate complexity and uncertainty.